Privacy Policy

Your privacy matters to us. This policy explains how Fast Response Heating & Cooling Incorporated collects, uses, and shares information gathered from users of our website, www.fastresponseservice.com. By accessing or using our site, you consent to the practices described here.


Information We Collect

When you visit our website, we may gather both personal and non-personal data, including:


  • Your domain name and IP address
  • Browser type and operating system
  • Referring sources (e.g., search engines or external links)
  • Pages viewed, time spent on the site, and browsing patterns


We also use tools such as Google Analytics, Google Ads, Bing Ads, Hotjar, and Dynamic Phone Number Tracking to collect data via cookies or similar technologies. These tools allow us to analyze website performance, understand visitor behavior, and deliver targeted advertisements. For details on how these tools process data, please refer to their respective privacy policies.

Additionally, if you voluntarily provide information (e.g., by filling out a contact form), we collect those details to respond to inquiries and provide updates about our services.


Hotjar

We use Hotjar to gain a deeper understanding of how users interact with our website and improve the overall user experience. Hotjar tracks behaviors such as time spent on specific pages, links clicked, and user preferences. It collects information about your device, such as:


  • IP address (processed during your session and stored in a de-identified format)
  • Screen size, device type, and browser information
  • Geographic location (country only)
  • Preferred website display language


Hotjar stores this data in a pseudonymized user profile on our behalf. Hotjar is contractually prohibited from selling any data collected.


For additional details, please visit Hotjar’s support site.


Managing Cookies and Tracking


You can manage your cookie preferences through your browser settings or opt out of certain tracking tools (instructions are provided below).


How We Use Your Information

We use the data we collect to:


  • Improve our website’s performance and user experience
  • Tailor advertisements and remarketing campaigns
  • Communicate with you regarding updates, promotions, or inquiries
  • Ensure website security and functionality


Cookies and Tracking Tools

Cookies are small data files stored on your device by your web browser. They help improve your browsing experience and allow us to analyze how users interact with our site. Some cookies are essential for site functionality, while others are used for analytics and advertising.


Tools that use cookies on our site include:


  • Google Analytics: Tracks user activity and website performance. You can opt out via the Google Analytics Opt-Out Tool.
  • Google Ads and Remarketing Tags: Delivers tailored ads based on your browsing behavior. Learn more or opt out at Google Ads Preferences.
  • Bing Ads UET (Universal Event Tracking): Monitors conversions and user interactions. Visit Microsoft’s Privacy Statement for details.
  • Hotjar: Captures user behavior and device information to improve the website experience. For more details, visit the Hotjar Support Site.


You can disable cookies through your browser settings; however, some features of our website may not function properly if cookies are blocked.


Sharing Your Information

We do not sell or rent your personal information. However, we may share anonymized, aggregated data with business partners or advertisers for analytical purposes.


In some cases, we share information with third-party service providers, such as advertising platforms or analytics tools, to perform tasks on our behalf. This sharing is conducted only as necessary and in compliance with applicable privacy laws.


We may disclose information in the following circumstances:


  • To comply with legal obligations or respond to law enforcement requests
  • To protect the rights, property, or safety of our business, employees, or users
  • To investigate and prevent potential fraud, security threats, or misuse of our website


Please note that information shared in public forums (e.g., comments or discussion boards) is visible to others and may be used by third parties.


Links to Other Websites

Our website may include links to external websites or services provided by third parties. We do not control these sites and are not responsible for their content or privacy practices. If you choose to interact with third-party websites, their terms and privacy policies will apply.


Policy Updates

Fast Response Heating & Cooling Incorporated reserves the right to update this privacy policy at any time. Changes will be reflected on this page with an updated revision date. We encourage you to review the policy periodically to stay informed about how we protect your information. Your continued use of our site after changes are made indicates your acceptance of the revised policy.


Your Rights and Choices

You have the right to manage your data preferences:



If applicable, you may also request access to your personal data, correct inaccuracies, or request deletion by contacting us directly at marketing@fastresponseservice.com.


Contact Us

If you have any questions about this privacy policy or how we handle your data, please reach out to us at:


Fast Response Heating & Cooling Incorporated
www.fastresponseservice.com
marketing@fastresponseservice.com


Last updated: 11-27-2024


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